Just a quick excerpt from this morning's Mobile Marketer Daily, a daily column highlighting mobile marketing and commerce.
"In 2011 retailers will shift their focus to delivering relevant, location-based offers to consumers on their mobile devices to drive them in-store.... We track visits to a store and we’re seeing anywhere from 11 to 35 and sometimes 50 percent of consumers that are actually going into stores after getting served an ad and in many cases making purchases” -Rimma Kats, Mobile Marketing Daily
We've said this all along! mobiNotify has the BEST way of achieving these goals...
As the weekend draws to a close, I hope everyone had a wonderful time celebrating with their families. I was sitting around with friends earlier today and we were all discussing the various things that had been given to us from family and friends. That conversation got me thinking, I was very happy and grateful of everything I got, but obviously each thing had its own sense of importance or meaning.
There was one gift which, to me stuck out like a nasty sore thumb.